Anchoring Vignettes for Privacy (Business - Internet)

Question:

How much privacy [do you / does 'Name'] have about information that [you/he/she] disclose[s] while surfing the internet?

Response categories:

  1. Unlimited
  2. A lot
  3. Moderate
  4. Some
  5. None

Vignettes:

  1. [Sandra] is diagnosed with diabetes and consults the Web for related information. She begins to receive e-mail advertisements offering diabetes supplies.
  2. [Jamie] is diagnosed with diabetes and consults the Web for related information. He begins to receive catalogs for products related to diabetes.
  3. [Ricardo] is diagnosed with diabetes and consults the Web for related information. He begins to receive catalogs for products related to diabetes. Some of the catalogs are too big to fit into his mailbox, and his neighbors see them.
  4. [Alicia] is diagnosed with diabetes and participates in an online diabetes support group. She reads and posts anonymous email to the support group from her computer at work. Her employer monitors all Web usage from work computers and learns she has diabetes.

Privacy Vignettes Main Page
Anchoring Vignettes Site | Committee on Privacy in the Information Age