Survey Research

To deter gerrymandering, many state constitutions require legislative districts to be "compact." Yet, the law offers few precise definitions other than "you know it when you see it," which effectively implies a common understanding of the concept. In contrast, academics have shown that compactness has multiple dimensions and have generated many conflicting measures. We hypothesize that both are correct -- that compactness is complex and multidimensional, but a common understanding exists across people. We develop a survey to elicit this understanding, with high reliability (in data where the standard paired comparisons approach fails). We create a statistical model that predicts, with high accuracy, solely from the geometric features of the district, compactness evaluations by judges and public officials responsible for redistricting, among others. We also offer compactness data from our validated measure for 20,160 state legislative and congressional districts, as well as software to compute this measure from any district.

Winner of the 2018 Robert H Durr Award from the MPSA.

Before every presidential election, journalists, pollsters, and politicians commission dozens of public opinion polls. Although the primary function of these surveys is to forecast the election winners, they also generate a wealth of political data valuable even after the election. These preelection polls are useful because they are conducted with such frequency that they allow researchers to study change in estimates of voter opinion within very narrow time increments (Gelman and King 1993). Additionally, so many are conducted that the cumulative sample size of these polls is large enough to construct aggregate measures of public opinion within small demographic or geographical groupings (Wright, Erikson, and McIver 1985).

These advantages, however, are mitigated by the decentralized origin of the many preelection polls. The surveys are conducted by diverse private enterprises with procedures that differ significantly. Moreover, important methodological detail does not appear in the public record. Codebooks provided by the survey organizations are all incomplete; many are outdated and most are at least partly inaccurate. The most recent treatment in the academic literature, by Brady and Orren (1992), discusses the approach used by three companies but conceals their identities and omits most of the detail. ...

As most political scientists know, the outcome of the U.S. Presidential election can be predicted within a few percentage points (in the popular vote), based on information available months before the election. Thus, the general election campaign for president seems irrelevant to the outcome (except in very close elections), despite all the media coverage of campaign strategy. However, it is also well known that the pre-election opinion polls can vary wildly over the campaign, and this variation is generally attributed to events in the campaign. How can campaign events affect people’s opinions on whom they plan to vote for, and yet not affect the outcome of the election? For that matter, why do voters consistently increase their support for a candidate during his nominating convention, even though the conventions are almost entirely predictable events whose effects can be rationally forecast? In this exploratory study, we consider several intuitively appealing, but ultimately wrong, resolutions to this puzzle, and discuss our current understanding of what causes opinion polls to fluctuate and yet reach a predictable outcome. Our evidence is based on graphical presentation and analysis of over 67,000 individual-level responses from forty-nine commercial polls during the 1988 campaign and many other aggregate poll results from the 1952–1992 campaigns. We show that responses to pollsters during the campaign are not generally informed or even, in a sense we describe, "rational." In contrast, voters decide which candidate to eventually support based on their enlightened preferences, as formed by the information they have learned during the campaign, as well as basic political cues such as ideology and party identification. We cannot prove this conclusion, but we do show that it is consistent with the aggregate forecasts and individual-level opinion poll responses. Based on the enlightened preferences hypothesis, we conclude that the news media have an important effect on the outcome of Presidential elections–-not due to misleading advertisements, sound bites, or spin doctors, but rather by conveying candidates’ positions on important issues.